Medavie Blue Cross is a premier all-in-one carrier that provides health, dental, travel, life and disability benefits to individuals and organizations nation-wide.
Founded in 1943, we also administer various government-sponsored health programs on behalf of provincial and federal governments, including Veterans Affairs Canada, and Immigration, Refugees and Citizenship Canada.
Our not-for-profit organization is a member of the Canadian Association of Blue Cross plans that collectively provide coverage to over seven million Canadians.
Together with Medavie Health Services, the largest private provider of emergency medical services in Canada, we are part of Medavie, a health organization that employs more than 6,400 Canadians.
What's in a name?
Med-a-vie: our name combines the English word medical with the French words for to life (à vie), reflecting the scope of our coverage.
Maritime Hospital Service Association commences operations in Nova Scotia
Maritime Hospital Service Association is incorporated in New Brunswick and PEI
Maritime Hospital Service Association is incorporated in Newfoundland
We become known as the Maritime Blue Cross–Blue Shield Association
The Maritime Blue Cross–Blue Shield Association is renamed Blue Cross of Atlantic Canada
Emergency Medical Care (EMC), a subsidiary of Maritime Medical Care, is incorporated to provide ambulance services to Nova Scotia.
Maritime Medical Care and Blue Cross of Atlantic Canada join operations under the trade name Atlantic Blue Cross Care.
Atlantic Blue Cross Care assumes responsibility for marketing group benefits in Ontario and Quebec.
A new corporate entity called Medavie Inc. is formed
The name Medavie Blue Cross is adopted across all markets
Medavie EMS Group of Companies is formed; EMC is governed under this new entity. Inception of province-wide system in PEI leads to creation of Island EMS
New Brunswick EMS commences operations with the creation of a new province-wide system
Medavie EMS Ontario begins providing service in the Muskoka region
Medavie Health Foundation is launched. Medacom Atlantic created to consolidate 911 service in PEI
Medavie HealthworX is launched to develop innovative and cost-effective health care solutions
Medavie EMS Ontario adds Chatham-Kent to its service regions. Operations in Alberta established through Prairie EMS; operations in Massachusetts established through EasCare Ambulance
Medavie EMS becomes Medavie Health Services