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Today’s consumer expects to sit in the driver’s seat. Whether it’s streaming movies online or shopping from home with expectations of to-the-doorstep delivery of all types of products, from groceries to furniture, people know what they want and are looking for businesses to help them get there.

In the world of health benefits, this new reality carries many challenges and opportunities. People have little patience for inconvenient or restrictive solutions that impact them or their families. At the same time, there are many new ways that benefit providers, plan sponsors and plan members can collaborate, and proactively respond to a growing trend among consumers to get actively involved in taking control of their health.

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About the Author
Anne Nicoll

A recognized leader in the health and management field, Anne Nicoll oversaw Group Business development for Medavie Blue Cross and lead the Drug Management Solutions and Group Benefits Solutions teams. She brought 25 years of senior management experience to her position having directed a major change initiative to refine the Ontario Workplace Safety and Insurance Board service delivery model across Ontario and guided the expansion of Mercer’s Workplace Health & Absence Management Consulting practice to a national level. Before she joined Medavie Blue Cross in 2013, she held dual roles as Vice President, Business Development and General Manager for Homewood Disability Treatment at Homewood/Schlegel Healthcare Inc.

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