Posted by Shane Reid on January 17, 2020
In an article on the growing movement to deliver virtual health care, published in the November/December 2019 issue of Forum, Shane Reid, Director Product, Pharmacy and Provider Management for Medavie Blue Cross discusses Connected Care, our organization’s new digital health platform.
“By partnering with leading digital health providers, we are helping our plan members make the most of their benefit plans.”
Leveraging new technologies and communication tools, Connected Care is a member-exclusive package of preferred pricing and access to emerging health options: telemedicine, pharmacogenetic testing and Internet-enabled Cognitive Behavioral Therapy.
“Connected Care allows our members to choose what makes the most sense for them and make use of those various offerings.”
Reid points to research which shows that about 70 per cent of common illnesses can be diagnosed through online consultations.
A recent report by the Canadian Medical Association found that seven in 10 Canadians would take advantage of virtual physician visits, seeing them as more timely and convenient, as well as offering overall better care.