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Medavie Blue Cross selected as finalist for 2020 Insurance Business Canada Awards

October 1, 2020

October 1, 2020 – Medavie Blue Cross has been selected as a finalist for The Advocis Award for Life & Health Insurer of the Year in the fifth annual Insurance Business Canada Awards, presented by Insurance Business.

The Insurance Business Canada Awards celebrate the outstanding achievements of brokers, brokerages, insurers, BDMs, MGAs, underwriters, risk managers and service providers in the insurance industry.

Finalists were selected following an open call for nominations to Insurance Business’ nationwide readership of 37,800 insurance professionals.

Winners will be selected by an esteemed independent judging panel and revealed during a virtual award show on November 19.

“At Medavie Blue Cross, we’re here to make a meaningful impact in the lives of Canadians,” said Eric Laberge, President of Medavie Blue Cross. “This is at the core of who we are and the spirit of our caring culture. Now, more than ever, we’re focused on providing innovative benefit plan solutions that work for everyone. As a team, it is an incredible honour to be recognized as we continue on our journey to improve the wellbeing of Canadians.”

“This has been an incredibly challenging year for insurance professionals and for business everywhere,” said Insurance Awards project director Jessica Duce. “The list of finalists represents the best and brightest in insurance and honours those who have stepped up for Canadians at a time when it mattered most. It’s our honour to acknowledge and celebrate this deserving group at the virtual gala on November 19.”

For the full list of finalists, visit

About Medavie Blue Cross

Medavie Blue Cross is a premier all-in-one carrier that provides health, dental, travel, life and disability benefits, and administers various federal and provincial government-sponsored health programs. Together with Medavie Health Services, we are part of Medavie, a health solutions partner committed to improving the wellbeing of Canadians.

We are one of Canada’s Most Admired Corporate Cultures and recognized as an Imagine Canada Caring Company. As a not-for-profit organization, we are proud to commit an annual social dividend to the Medavie Health Foundation to support programs and initiatives aimed at addressing some of our country’s most pressing physical and mental health care challenges.

About Insurance Business Canada

Insurance Business Canada is the leading independent business magazine and website for insurance brokers and advice professionals. A key business resource, IBC provides daily breaking news, cutting-edge opinion and in-depth analysis affecting the industry. It also offers a series of industry reports that recognize the achievements of key individuals and businesses, as well as providing the latest in business best practice in a continually evolving industry. IBC is part of the global Insurance Business suite of publications, which reaches a wide readership in Australia, Canada, the US, New Zealand, Asia and the UK. Visit Insurance Business Canada at

Media Contact

Krissy Salvador – Marketing Executive, Key Media
[email protected]

Caitlin Ferguson
[email protected]