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Medavie Blue Cross is honoured to be recognized as a Caring Company by Imagine Canada, a designation that places the not-for-profit organization among the nation’s leaders in corporate philanthropy.

The Caring Company Program recognizes organizations who demonstrate national excellence and leadership in community investment and corporate social responsibility.

"I am very excited to welcome Medavie Blue Cross as our newest Caring Company. Through our Caring Company program, we're working toward showcasing businesses that not only have made a commitment to giving significant support to their communities but are also influencing the future of social good in Canada as community investment thought leaders,” said Bruce MacDonald, President & CEO, Imagine Canada. “Today, we celebrate Medavie Blue Cross as a Caring Company, and we look forward to your continued leadership in the field of community investment."

As a not-for-profit organization, Medavie Blue Cross takes the long view toward how it can serve the communities where it operates. For over 75 years, the company has focused its investments and community volunteerism programs toward initiatives that improve the health of local communities.

Along with Medavie Health Services and as part of Medavie, Medavie Blue Cross commits a portion of its net income to the Medavie Health Foundation. Since 2011, the Foundation has formed partnerships and funded programs that improve the lives of those impacted by child and youth mental health, post-traumatic stress disorder, and type 2 diabetes.

“Caring is one of our core values because it is inherent in what we do each and every day,” said Bernard Lord, Chief Executive Officer, Medavie. “It’s an honour to receive this designation in recognition of our past, present, and future commitment to caring for Canadians. We share this recognition with our nearly 2,100 employees who, often through their own initiative, truly demonstrate our commitment to giving back to the communities where we live, work and play.”

About the Caring Company Program

First launched in 1988, the Caring Company Program is Canada’s premier public expression of excellence and leadership in community investment and corporate social responsibility. Caring Companies commit to giving at least 1% of their pre-tax profit in support of their communities and in doing so, set the standard for corporate philanthropy in Canada.