Montréal, Que. – On November 16, Medavie Blue Cross will present the 2017 edition of the Séminaire Croix Bleue Medavie, where different stakeholders and experts from the insurance and health care fields will come together to exchange ideas and insights on the top issues challenging the group insurance and benefits industry.

Medavie CEO and former premier of New Brunswick Bernard Lord will discuss the importance of an integrated approach to health care and the way that Medavie Blue Cross delivers on that commitment by adopting a long-term vision of benefits management.

"Medavie Blue Cross is committed to working directly with health experts to reduce and manage chronic disease, improve health outcomes and help ensure the sustainability of benefits plans," states Pierre Marion, Market Leader at Medavie Blue Cross. "Our goal with this annual seminar is to provide relevant information on the latest industry trends and topics of interest and to provide delegates with tools and resources that they can use within their businesses and organizations." 

This year, the seminar will present the following speakers and topics:

  • Bernard Lord – An integrated approach to health care
  • Chris Goguen and Marie-Hélène Dugal – Drug solutions: partnerships, expertise and innovation
  • Marc Desgagné – Success with careful management
  • Dr. Richard Dumas – The impact of diabetes in the workplace

To consult the seminar program, visit the site www.cbmedavie.ca/seminaire or follow the event on Twitter at hashtag #SéminaireCBM (both in French).


About Medavie Blue Cross

Medavie Blue Cross is a member of the Canadian Association of Blue Cross plans that collectively provide coverage to over seven million Canadians. As a not-for-profit organization, we provide health, dental, travel, life and disability benefits to individuals and organizations, and administer various government-sponsored health programs.

We are part of Medavie, a health organization. Together with Medavie Health Services, the largest private provider of EMS management services in Canada, we are committed to providing innovative solutions that improve the wellbeing of Canadians.

Our shareholders are the employees, clients and communities we serve. We are proud to commit an annual social dividend to the Medavie Health Foundation to support programs and initiatives aimed at addressing some of our country’s most pressing physical and mental health care challenges.