Medavie Blue Cross Optional Benefits
Bridging the Insurance Gap
As Canadians continue to live and work through the pandemic, Medavie Blue Cross research has shone a spotlight on working Canadians’ financial vulnerability in case of a major health event.
49% of working Canadians are more anxious about their finances since the pandemic
66% feel the pandemic has made protecting their families with insurance more important than ever, yet only 5% have purchased Life and 3.5% have purchased CI during this period
82% worry their finances would be impacted if critical illness or injury affected their ability to work
60% would go into debt in 6 months or less should critical illness or injury result in loss of income
48% say cost is top barrier to purchasing critical illness and life insurance
Our Optional Benefits platform makes it easy for employers to give employees access to the protection they want.